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Case study · E-commerce brand

Scaled online sales with data-driven ads

Client
EBE
Market
India
Services
Meta Ads, Google Ads, Conversion tracking
Timeline
2023–present

ROAS ↑

scaled online sales

(01) The challenge

EBE is an e-commerce brand that wanted its advertising to drive profitable, scalable online sales rather than just traffic.

(02) What I did

  1. 01

    Meta Ads

    Built and managed Facebook and Instagram campaigns across the funnel.

  2. 02

    Google Ads

    Ran search and shopping campaigns to capture high-intent buyers.

  3. 03

    Audience targeting

    Defined and refined audiences so budget reached the people most likely to buy.

  4. 04

    Campaign optimisation

    Continuously tested and optimised campaigns, scaling what worked and cutting what did not.

  5. 05

    Conversion tracking

    Set up accurate conversion tracking so every decision was based on real sales data.

(03) The result

Improved ROAS and scaled online sales through data-driven advertising campaigns.

Services delivered: Performance marketing, Meta Ads, Google Ads.

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